Your Support Makes a Critical Difference
With the unseasonably warm weather in most of the country this December, many have complained about how difficult it has been to get into the Christmas spirit. For those of us who grew up in the Northern Hemisphere, it's hard to believe that the season of joy is upon us when it feels more like Easter outside. (Also, theologians note that the birth of Jesus most likely occurred in the spring, and I don't think they have ever had a white Christmas in Israel!)
This year's warmth provides an important reminder – Christmas is about much more than snow, caroling and a roaring fire. Christmas is a season of generosity, not just when it comes to material goods, but generosity of one's time, spirit and love. During this time of the year, we remember those less fortunate who may not experience the same blessings we enjoy. We gather donations for the homeless and provide gifts to children living in poverty who might not otherwise have a festive Christmas. We feed the hungry, and care for the elderly who may not have loved ones with whom to share the holiday.
The importance of donations from individuals like you can never be overstated. Your support makes a critical difference in the lives of people we serve. It helps us fill gaps in existing funding to create new services in response to emerging needs. Our nation has a strong tradition of giving that has broadened access to health and human services, fostered an appreciation for our history and cultural heritage, advanced scientific and medical research, and supported a variety of other programs vital to the health of our nation.
Also, please remember that need knows no season. The people we serve turn to us for help all 12 months of the year and will still need help come March or April, long after the Christmas season has passed.
So despite the warm temperatures, remember to focus on the warmth of the season that radiates from within each of us. During this Christmas season, or any time of year, we at Volunteers of America hope everyone remembers the true spirit of giving and focuses on helping those in need. To help us make a difference in people's lives, please visit www.voa.org/spiritofgiving.
Thank you for your support.
Mike King
President/CEO